Adtherapy: Marketing questions answered for the Small business

Sunday, August 15, 2010

Marketing questions answered for the Small business

I like this.
A nice little "thought piece" for agencies to give to their small/start-up clients - remuneration options, how to measure ROI, social media, etc, from AdAge. Also great for agencies to understand the issues that clients have when dealing with agencies, and this applies to big clients too.

http://www.scribd.com/doc/35917168/Marketing-for-Small-Clients

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